Fractional Leadership for Lean Tech Companies.
Barnett 360
Where Strategy Meets Execution.
Fractional Leadership.
Full-Time Impact.
ABOUT US
What if you could get 10 hours back each week to focus on what you love? Let us help you delegate.
HI THERE. WE’RE HERE TO HELP.
At Barnett 360, we’re hyper-focused on helping our clients achieve their goals—without additional headcount.
(And hey, if we're being honest, startups shouldn't need a ton of FTEs anyhow.)
OUR SERVICES
It can be tricky to express yourself the right way to your ideal audience. We can help you define a clear purpose, establish market-ready positioning, and build a strong brand foundation to guide growth.
Vision, Mission, & Values Workshops
Company Positioning
Brand, Voice, & Tone Workshops
Goal Setting & Performance Strategy (OKRs, V2MOMs)
Strategic Foundations &
Positioning
Go-To-Market & Partnership Strategy
With your product and team defined, let’s kick your results into high gear: drive revenue growth through strategic partnerships, optimized go-to-market execution, and cross-functional enablement.
Partnership Strategy Assessments
GTM Strategy & Cross-team Enablement
Team Structure & Success Metrics
Co-Selling Strategy, Process Optimization, & Tools
Partner Enablement
Market Insights & Fundraising Support
You’ve got the right people in place. Now you need to equip your team with data-driven insights and investor-focused strategies to fuel your next stage of growth. Yes, you can do this without hiring.
TAM/SAM/SOM Research
Customer Research & Tiering
Initial Pricing & Packaging
Investor Tiering & Prioritization
Executive Comms & Brand Messaging
Tell ‘em how you did it! Enhance confidence among your stakeholders and customers with high-impact communications and compelling brand messaging. And then tell ‘em again.
Board Letter Preparation & Communications
Quarterly & Monthly Business Reviews (QBRs & MBRs)
Product Positioning & Messaging
Website Information Architecture (IA)
Website Copywriting